Wednesday, March 6, 2013

WEEK: 2 Case Study




TEXAS IN THE SHIRES: 


1)  Why are Milton Keynes, Peterborough and Swindon growing rapidly?


Answer : The cities that are Milton Keynes, Peterborough and Swindon were chosen by the government as locations for expansion due the rapid growth in population. The reasons for the growth of these cities are because of the direct motorways connected to London which have decent train links. All these cities are near to the important and famous cities such as London, Oxford, Cambridge, Bristol and Birmingham.Further reasons for growth is because of the advertisement campaigns given on the TV during the 1980s  and gave brand names as “Opportunity Peterborough” and “Forward Swindon” to attract the families, businesses and investors.

Moreover, Milton Keynes has plots on land wait ready to be built on with  roads and other infrastructure already in place. The edge of Swindon is marked by building sites and brand new houses and the administration of Peterborough. This policy results in cheap commercial property and housing cost compared to the nearby spots. Hence, cutting the cost of living. 


2) Why might their growth strategy be ‘mad’?


Answer : Their growth strategy might be considered mad because the lifestyles of the long standing residents  will be affected immensely. Since the growth mainly came from the immigrants, local people will feel hard to fit in with such cultural diversity.


3) What do you think – is it a good strategy to continue with?


 Answer : I think it is a good strategy to continue with because rapid growth of the cities will create more opportunities and facilities so that it can balance out the population growth over time. These growth will naturally lead to development creating new jobs, advancement in technology, quality educations, etc which are likely to attract local as well as foreign investors. 


4) Would you live in any of these three towns?


Answer : I would live in those places because the houses are cheap and so are the living expenses. Moreover the cities are located near the main cities where all the major universities are located. Since it is a newly built city I will have more opportunity in getting a good job. 



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